Digital transformation is the new buzzword consuming businesses large and small. While larger organizations tend to understand digital transformation better than smaller firms do, there are benefits for both.
The digital age is here and if you have not at least started your digital transition, you are falling behind the times – and the competition. However, resistance to change often complicates the process. Remember, you are asking people to change how they work.
According to MIT, digital transformation is “the use of technology to radically improve performance or reach of enterprises.” When grouped with other digital powerhouses, such as analytics, big data and smart electronics, the digital transformation gives companies the opportunity to radically rethink the way they do business, especially when it comes to interacting with customers.
Digital transformation primarily affects the follow areas: Business model, business operations, customer experience.
As a professional in managed IT services, we know what it takes to efficiently and successfully complete a full digital transformation. We have studied businesses large and small to learn what went right and what went wrong in their transformations.
Employee buy-in will be integral to a successful digital transformation. Nobody likes changes, even when it’s for their benefit. Overcoming that roadblock is the first step. Here’s how to proceed:
Leading, forward-thinking CIOs are in the midst of a full-blown digital transformation. As the line between IT and marketing begins to blur, the opportunities for companies to grab market share from competitors is widening.
A study conducted by EY, a global leader in advisory services, found that “65 percent of digital-ready CIOs devote time to discussing how IT can research and develop new products and services for the business, compared with only 50 percent of typical CIOs.”
As technology continues to disrupt every industry in touches, it’s important to be on the front lines of the revolution within your industry.
The following are five steps leading companies are taking to prepare for a digital transformation:
Whether we like it or not, the digital transformation is happening. Don’t believe us? Consider that Uber, the largest transportation company in the world, doesn’t own a single car. AirBnB, one of the largest hospitality companies on the planet doesn’t own a single piece of real estate.
Technology has already transformed the way we do business. If you’re not ready, the opportunity to take your business to the next level could pass you by.
For more information on how Cross Link Consulting can help your business tackle the digital transformation, call us at (803) 279-1100 or email firstname.lastname@example.org .